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WorldSkills UK, Senior Communications Manager - maternity cover

Employer
WorldSkills UK
Location
London (Central), London (Greater) (GB)
Salary
£45,000 - £50,000
Closing date
8 Jun 2021

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Industry
PR
Job Type
Contract
Hours
Full Time
Sector
Charity, Education
Discipline
Social Media Manager

This is an exciting opportunity to lead media relations for WorldSkills UK at a critical time in our organisation’s development as we position ourselves as a skills quality improvement partner for the technical education sector and make the case for technical education to help power the UK’s economic recovery, while also looking ahead to the next WorldSkills competition in Shanghai in 2022.

WorldSkills UK is an independent charity and a partnership between employers, education, and governments. Together, we are using international best practice to raise standards in apprenticeships and technical education so more young people and employers succeed.

We are a proud member of WorldSkills, a global movement of over 80 countries. WorldSkills supports young people across the world via competitions-based training, assessment and benchmarking, with members’ national teams ultimately testing their ability to achieve world-class standards in the biennial ‘skills olympics’. The insights we gain from training as part of this global network help us raise standards across the UK.

We innovate to help employers by benchmarking with skills systems from across the world to inform policy and practice, ensuring high-quality skills and boosting the UK economy.

We develop educators, by sharing international best practice, to deliver high quality training and assessment.

We inspire young people, whatever their background, to choose high-quality apprenticeships and technical education as a prestigious career route.

At WorldSkills UK we strongly value diversity and inclusion and recognise that it is critical to our success. We are committed to creating an inclusive environment for all who work with us and strongly welcome applications from diverse backgrounds. WorldSkills UK is an equal opportunities employer that encourages applications from anyone who meets the specific criteria of the post regardless of age, disability, ethnicity, gender, gender reassignment, marital and civil partnership status, pregnancy, religion or belief or sexual orientation. We particularly encourage applications from those from diverse groups, such as women, members of the BAME and LGBTQ+ communities, to join us as at WorldSkills UK.

Role purpose

The purpose of this role is to work as part of a team, developing, managing, and delivering WorldSkills UK’s media relations strategy. The Senior Communications Manager role will work closely with the CEO and the Head of External Affairs, as well as external agencies, and the wider team to generate and implement a cross-organisational strategy, raising awareness and increasing engagement of WorldSkills UK to all media; ensuring the reputation of the organisation is grown and upheld. In addition, the Senior Communications Manager has responsibility for directly managing the external PR Consultant.


Key tasks and responsibilities:

  1. To lead media relations for WorldSkills UK.
  2. Work as part of the External Affairs team across all projects, ensuring an integrated and consistent team approach as well as working closely with others across the organisation and utilising all available channels.
  3. Work with the Head of External Affairs, Operations and Marketing Directorate and external PR Consultant to deliver the agreed media relations strategy for WorldSkills UK, ensuring content and messages are planned and disseminated in a targeted and integrated way.
  4. Develop and manage a journalist contact programme – maintaining and building strong media relationships.
  5. Manage and deliver on Media Partnerships (National and Education trade media) as contractually agreed.
  6. Manage WorldSkills UK’s media monitoring systems and tools, providing regular reports to inform internal management.
  7. Work closely with Senior Leadership Team to build their profiles in the media, identify and secure external speaking opportunities and undertake copy writing for internal and external publications.
  8. Represent WorldSkills UK at external meetings with sponsors and partners, including international organisations as part of the WorldSkills network
  9. Take ownership of projects within the External Affairs team and effectively co-ordinate resources (including agencies, suppliers, contractors) so that all project elements are delivered to acceptable standards on time, to budget and meet the required specification(s)/objective(s).


Other:

  • contribute to the successful delivery of WorldSkills UK’s strategic priorities and annual business objectives
  • all employees are expected to promote and comply with WorldSkills UK’s Employee Handbook and the policies contained therein with reference to those related to Health and Safety and on equality, diversity, and inclusion
  • any other duty as may be reasonably assigned that is consistent with the nature of the job and its level of responsibility. Any significant changes will be made in consultation with the post holder acknowledging experience, education, and ability.

A full role information pack is attached to this listing.

We are committed to making appointments on merit by fair and open processes and uses a blind recruitment approach. Please ensure that you submit your application in Word to help us in this process.

Applications should be submitted no later than 9am on 8 June 2021 and must include:

  • a curriculum vitae detailing your full career history with identifying information removed
  • a supporting statement with evidence of your suitability for the role, taking into account the points listed in the role description and person specification (throughout the recruitment process we will be looking for examples and evidence of your experience, knowledge and skills)
  • a separate document containing your contact details. (use the Portfolio field for this item)

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