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Formative Content, Senior Writer/Journalist

Formative Content Limited
Beaconsfield, Buckinghamshire (GB)
Dependent on experience
Closing date
25 Sep 2021

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Marketing / Research, Online, Digital, B2B
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Job Details

This is Formative Content. Over the last few years we’ve experienced substantial growth and have seen our award-winning content marketing agency go from strength to strength.

And we’re showing no signs of stopping.

Our global client base has come to expect excellence from us, as we continue to build and drive the success of some of the world’s biggest brands. We’re always on the lookout for new team members who are going to inspire their colleagues, develop their own personal skills and delight our clients.

At Formative, we believe strongly in the value of creating a diverse and inclusive workforce. If you require any reasonable adjustment in our process please don’t hesitate to advise. We welcome applicants from any and all backgrounds.


As part of our growth story, we are looking for an experienced writer with a specialism in finance, business and/or technology to join our team of 10+ writers.

As industry experts in Brand Journalism, we help tell our clients' stories in an engaging manner, often bringing complex and specialised subject matters to life in a way that captures the imagination of a wider audience.

You will be following client briefs in order to research and write articles, sometimes interviewing senior executives as part of that process.

We write blogs, features, white papers and e-books. We digest reports, develop web copy and ghostwrite articles for CEOs. We also attend conferences (remotely or otherwise) and produce session summaries or live blogs. And we work alongside our visuals team to develop the scripting for animations, videos and infographics. Our content most often appears on digital content platforms and is shared via social media.  

Many of our team are former journalists - either from the mainstream media (Bloomberg, PA, BBC) or from the trade press. But we also welcome writers with a content or marketing background.

Outline of key duties and responsibilities

  • Ideas, creativity and a passion to write
  • Excellent written skills and grammar
  • A keen eye for detail and accuracy
  • The ability to understand complex or technical language and convert it into clear yet accurate copy
  • The curiosity to read, understand and get to the nub of an issue
  • Strong editorial judgement
  • The ability to understand the objectives of clients, incorporating these into your written work
  • The ability to meet deadlines and work under pressure
  • Significant experience of covering business, economics or technology stories
  • 10 years+ experience as a writer or journalist

Our ways of working at Formative Content have shifted enormously because of the coronavirus pandemic, during which we’ve all been working entirely remotely. While we do eventually plan an optional return to our Beaconsfield newsroom for some Covid-secure in-office connection with team members, we see the future including a high level of remote working. We’re therefore happy for our new team member to be located anywhere within the UK, on the understanding that there will be times that visits to the office will be required – perhaps once or twice a month.

We have been fortunate enough to shift most of our culture, personal development and leadership principles to a remote environment. We believe that working at Formative Content is more than just a job. We work hard to build and maintain a fun, close-knit, high-performing and engaging culture. Every team member has an Individual Learning & Development plan which serves as a roadmap for their development activities throughout the year. Due to our growth story, we have the unique ability to offer opportunities and a career trajectory that few agencies can match. At the end of the day, we want our team members to not only love their work but the company as well. If this sounds like the right fit for you, we look forward to hearing from you.

Please submit your CV and links to previous work within your application.

Recruitment Agencies please note: we do not use external third parties to assist in our recruitment process. We would appreciate absolutely no unsolicited phone or e-mail outreach at this time.


We are a journalist-led content marketing agency, delivering strategic corporate content of relentlessly high quality and at high volume for global businesses and organisations.

Find Us
Kemp House
152 City Road
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