Audience Development Manager - The Sun
News UK is a company full of talented, dedicated and creative people. We are an ambitious and ever-growing organisation with a passion for storytelling, capturing moments, meaning and magic to make sense of the world. Our newspapers reach more than 30 million people each week and include The Sun, The Times and The Sunday Times. News UK is also home to Wireless, a leading UK and Irish media company boasting independent local and national radio stations.
The Sun’s award-winning Audience Development Team is an integral and growing part of Sun Online - News Website of the Year and the UK’s biggest digital News brand. Its work includes social media, SEO, audience analytics, and all other areas involving the distribution of the Sun’s content. It aims to grow our on and off-platform audience, and increase engagement and loyalty. The team is key in implementing the business-wide strategy to meet targets, and will continue to grow to incorporate new skills and responsibilities.
To manage data-driven editorial projects with the aim of reaching new audiences and driving loyalty and engagement.
The role is based at News UK’s London headquarters.
Day to day:
Deliver insights and recommendations that drive editorial, distribution, engagement and commercial strategy
Come up with persuasive, data-led strategies that are based on an understanding of the Sun’s content and monitor and report on the success of these.
Pull together and analyse data, and ensure its accuracy
Keep an eye on competitors to ensure we're always on top of new developments
What we’re looking for from you:
The successful candidate will:
Be able to analyse and explain complex data, and persuasively present findings around the newsroom
Have a strong understanding of content, social media and SEO
Be assertive within the team, unflappable under pressure, and have experience of working collaboratively with multidisciplinary teams
Have an outstanding attitude and be a good team player
Be a self-starter, organised and a good problem-solver, able to eliminate obstacles through creative and adaptive approaches
Demonstrate an understanding of the Sun brand, its competitors and the wider digital publishing market.
Life at News
At News UK some of us work flexibly, in many different ways. We encourage you to talk to us about the flexibility you need. We can’t promise to offer exactly what you want, but we do promise not to judge you for asking.
We champion diversity and inclusion, we strive to maximise and encourage every individual’s potential and ensure everyone feels valued. We support this through our Diversity Board, D&I strategy & training, creating more diverse content and our intern and apprenticeship programmes. We also have 8 employee-led networks; Cultural Diversity, News is Out, GenZ, Sustainability Champions, News for Parents, Women in Tech, News UK Christian Fellowship and we are awaiting the launch of our Women’s Steering Group.
We take pride in looking after our amazing talent at News UK supporting the Health and Wellbeing of our staff. We offer private medical insurance covering pre-existing conditions, discounted gym memberships, ClassPass at Home, weekly virtual HIIT, yoga and run club classes, and a ‘Bikes for Work’ scheme, as well as offering opportunities for physio/massage, counselling and legal support.
In addition we also offer:
- A generous pension scheme with employer contributions of up to 5%;
25 days holiday and up to 4 volunteering days per year;
Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks;
Wide range of training available, plus full LinkedIn Learning access.
We want to ensure that everyone we meet has the opportunity to perform to their best when interviewing, so feel free to let us know, at any stage, whether you require any reason.