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The Sun Online, SEO Editor - 12 Month FTC

Employer
The Sun
Location
London (Greater) (GB)
Salary
Competitive
Closing date
4 Nov 2021

Job Title: SEO Editor - The Sun Online

Location: London

Job Type  - 12 Month FTC 

 

News UK is a phenomenal company full of talented, dedicated, and creative people. We are an ambitious and ever growing organisation with a real passion for quality content and storytelling. Our newspapers and digital products include some of the most powerful media brands in the world, reaching over 30 million people each month. Our brands include national newspapers - The Sun, The Times, and The Sunday Times - as well as the Wireless Group, comprising of talkSPORT, talkRADIO, and Virgin Radio and several regional radio stations.

 

The Sun Online is the biggest mobile news brand in the UK - and still growing! - with a young, talented, diverse team who publish the best coverage of news, sport, TV and showbiz, lifestyle and family value. 

 

Our hugely successful SEO team sits at the core of our publishing operation and is constantly evolving, driving search traffic, growing new audiences, and building engagement and loyalty with our readers. Our SEO editors work on a rota so regular evening (usually one week a month) and weekend (usually once a month) work is essential to this exciting, rewarding role.

 

Key Accountabilities:

 

  • Report each morning on the top SEO keywords and top pages/articles driving traffic.

  • Make recommendations to journalists and section heads through the day about trending search terms and relevant keywords.

  • Pre-plan for future articles and events by building out topics and doing keyword research for upcoming exclusives or events e.g. Olympics

  • Monitor trending data for newsroom suggestions and pass to editorial desks

  • Optimise top pages for relevant keywords

  • Act as a daily go-to person for journalists and reporters seeking advice or improvements to articles

  • Forward link top traffic driving pages to other more recent articles to encourage circulation

  • Monitor daily output and ensure relevant cross linking in articles e.g. ensure 2 other articles links in copy, relevant anchor text and links to topic pages. Either by editing themselves or by working with the relevant desk

  • Ensure articles and pages are correctly tagged 

  • Build out topic pages and tag existing articles
       

Experience:

  • Editorial background ideally with experience in a digital publishing environment

  • Good understanding of the principles of editorial SEO

  • Familiar with some SEO tools EG Google Trends
       

Life at News

 

At News UK some of us work flexibly, in many different ways. We encourage you to talk to us about the flexibility you need. We can’t promise to offer exactly what you want, but we do promise not to judge you for asking.

 

We champion diversity and inclusion, we strive to maximise and encourage every individual’s potential and ensure everyone feels valued. We support this through our Diversity Board, D&I  strategy & training, creating more diverse content and our intern and apprenticeship programmes.  We also have 8 employee-led networks; Cultural Diversity, News is Out, GenZ, Sustainability Champions, News for Parents, Women in Tech, News UK Christian Fellowship and we are awaiting the launch of our Women’s Steering Group. 

We take pride in looking after our amazing talent at News UK supporting the Health and Wellbeing of our staff. We offer private medical insurance covering pre-existing conditions, discounted gym memberships, ClassPass at Home, weekly virtual HIIT, yoga and run club classes, and a ‘Bikes for Work’ scheme, as well as offering opportunities for physio/massage, counselling and legal support. 

 

In addition we also offer:

 

  • A generous pension scheme with employer contributions of up to 5%;

  • 25 days holiday and up to 4 volunteering days per year;

  • Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks;

  • Wide range of training available, plus full LinkedIn Learning access.

 

We want to ensure that everyone we meet has the opportunity to perform to their best when interviewing, so feel free to let us know, at any stage, whether you require any reasonable adjustments during the recruitment process, and we will do our best to accommodate.  


 

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