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Formative Content, Senior Content Strategist / Commissioning Editor / Journalist

Formative Content Limited
Near London
£42,000 - £48,500
Closing date
22 Dec 2021
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Job Details

This is Formative Content. Over the last few years we’ve experienced substantial growth and have seen our award-winning content marketing agency go from strength to strength.

And we’re showing no signs of stopping.

Our global client base has come to expect excellence from us, as we continue to build and drive the success of some of the world’s biggest brands.

We’re always on the lookout for new team members who are going to inspire their colleagues, develop their own personal skills and delight our clients.

This is a senior role within Formative Content, leading the editorial strategy on high-profile multinational clients in the corporate and B2B space.

You need to be confident communicating with clients, understanding their business and challenges then coming up with an effective content strategy to help them achieve their strategic aims and objectives.

Additionally, effective leadership abilities and inspiring our internal teams to see and facilitate the client vision is essential.

We’re looking for someone with journalistic training (BA, NCTJ etc) and a minimum of ten years’ hands-on editorial experience working in content, ideally in the B2B / corporate space with a financial background.

Our ideal candidate also has depth and understanding of the marketing customer journey and can use a blend of editorial and marketing to tell our customer's stories.

We produce multi-format content for our clients, so you should have an in-depth knowledge of social media, video and written content along with a good understanding of how to use data to help develop content strategy and show results.

At Formative, we believe strongly in the value of creating a diverse and inclusive workforce. If you require any reasonable adjustment in our process please don't hesitate to advise. We welcome applicants from any and all backgrounds.

Role outline

  • Take the strategic editorial lead when planning and proposing content to clients
  • Ensure Formative Content always delivers output that exceeds client expectations, in terms of both quality and deadlines
  • Develop detailed, accurate briefs that clients approve, the content teams can work from and ensure that all output matches the brief
  • Build strong relationships with key team members in departments across the business
  • Continually look at ways to improve and innovate the work we do for clients
  • Develop and oversee client content plans/calendars
  • Review content performance and suggest potential improvements
  • Constantly look for new innovation, creative ideas and opportunities to delight our clients

Our ways of working at Formative Content have shifted enormously because of the coronavirus pandemic, during which we've all been working entirely remotely.

While we do eventually plan an optional return to our Beaconsfield newsroom for some Covid-secure in-office connection with team members, we see the future including a high level of remote working.

We're therefore happy for our new team member to be located anywhere within the UK, on the understanding that there will be times that visits to the office will be required - perhaps once or twice a month.

We have been fortunate enough to shift most of our culture, personal development and leadership principles to a remote environment. We believe that working at Formative Content is more than just a job. We work hard to build and maintain a fun, close-knit, high-performing and engaging culture.

Every team member has an Individual Learning & Development plan which serves as a roadmap for their development activities throughout the year. Due to our growth story, we have the unique ability to offer opportunities and a career trajectory that few agencies can match.

At the end of the day, we want our team members to not only love their work but the company as well. If this sounds like the right fit for you, we look forward to hearing from you. Click 'APPLY NOW'.

Recruitment Agencies please note: we do not use external third parties to assist in our recruitment process. We would appreciate absolutely no unsolicited phone or e-mail outreach at this time.


We are a journalist-led content marketing agency, delivering strategic corporate content of relentlessly high quality and at high volume for global businesses and organisations.

Find Us
55 Station Rd
152 City Road
United Kingdom
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