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Hearst UK, Deputy Social Manager - Wellness (Audience Development)

Hearst Magazines UK
London - Hybrid (3 days p/w in office)
Closing date
18 Apr 2024

Job Details

Deputy Social Manager - Wellness (Audience Development)
London, United Kingdom


At Hearst UK, there’s always more to the story. Join us as our Deputy Social Manager, Wellness, to start the next chapter in your career.  

We’re the UK’s leading premium publisher, and the people behind iconic media brands such as Cosmopolitan, Esquire, ELLE, Women's Health and Country Living. We’ve created a working environment that encourages everyone to pull together. We never stop looking for brave new ideas. We’ll always try to develop and improve, we trust each other to do our best, and we have fun as we build on our heritage to make history. 

This is an exciting opportunity to work on Hearst’s brilliant wellness brands: Women’s Health, Men’s Health and Runner’s World. Working as part of the Social Community within the Audience Development team, you will drive engagement and growth across all social platforms on our Wellness brands, helping to implement and monitor a multi-platform strategy that delivers traffic, inspires engagement, drives revenue and builds brand affinity. 


The Deputy Social Manager, Wellness, will liaise and collaborate with all of Hearst UK’s wellness brands to help create, publish and analyse editorial social content, supported by and working closely with the Social Manager, Wellness. 

Whether that’s commissioning a bespoke Instagram carousel for Men’s Health, developing a social plan around the next Runner’s World cover launch, or editing a video for Women’s Health to jump on a TikTok trend, every day will be different. 

You’ll use metrics and insights tool to help develop organic social strategies, deliver high-quality content and grow new audiences.  

Working alongside the E-Commerce and Content Partnerships teams, you’ll also help maximise the impact of affiliate and monetisable content across all platforms.  


You must have demonstrable experience publishing on all major social platforms, and be able to adapt to represent all of the Hearst UK wellness brands.  

The ideal candidate will have lots of original ideas, creative flair and will be an expert in creating engaging social video. 

You must be confident writing catchy and accurate social sells and have a proven track record of successfully driving audience growth and website traffic on social platforms.  

Reporting on and learning from key analytics should be second-nature. 


  • At Hearst UK, you can choose from a huge range of perks and benefits that can help you learn well, work well and live well including: 
  • 25 days’ holiday (with the option to buy up to 5 additional holiday days) - pro rated for part-time or fixed-term employees 
  • Hybrid working – Three days per week in the office 
  • Discounted gym membership 
  • Healthcare cash plan 
  • Spend a charity day with your favourite good cause 
  • Life assurance and pension scheme 
  • Regular socials and more! 

There’s more to your story than you imagine. And the next chapter begins right here.  

Hearst UK is deeply committed to using our influential brands to reflect the world we want to live in – one that respects, protects, represents and uplifts the voices and opinions of all people. As a business, we recognise the significant benefits of creativity, collaboration and innovation that comes with diverse teams. Not only is diversifying the voices in our organization the right thing to do, but it also helps us to make powerful and exciting content that can be enjoyed by many more people. This is why we’re working to build a sense of true belonging within our business and foster a culture in which everyone feels heard. 




Our brilliant employees are what makes Hearst a driving force for innovation.

People join us because they love our brands, but they stay because we are a company that nurtures passion and creativity, all while striving towards a shared goal of excellence and originality.

We are looking to recruit exceptionally talented individuals, who not only have a chance to shape our friendly and creative culture, but work with world-class brands and mould their own careers in a truly unique environment.

Company info
72 Broadwick Street

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