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Marketing Manager - Healthcare

Employer
Alexander James Recruitment Ltd.
Location
London (Central)
Salary
£45 – 50k plus benefits
Closing date
14 Feb 2019

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Job Details

Our client is a private healthcare company.  They need an entrepreneurial and driven Marketing Manager to help them deliver against their ambitious plans.

You will be working in a team of 6 with two direct reports. You will report to the Chief Marketing Officer and will need to be a solution provider and strategist.

You will need to be the one that comes up the plans and ideas and then enables the two Brand Executives to deliver your ideas. In the longer term there is the potential for the right candidate to step up into a Head of Marketing role.

The main objective of the marketing/brand team is to act as guardians of the brand, to create awareness and desire amongst potential customers, and create brand loyalty amongst existing customers.

This is achieved through a variety of brand and communications, working effectively with the digital team in order to drive enquiries to the business. The successful candidate will also have the opportunity to work on a variety of cross company projects and new ventures.

The key responsibilities are as follows:

  • Creating and driving brand awareness through a wide range of communication activities in order to generate enquiries and bookings. 
  • Leading the sales and marketing activities for new launches planned this next year.
  • Lead and own the company annual brand plans, communication strategies, and promotional activity.
  • Effectively measure and monitor all brand activity and spend in order to refine marketing plans moving forwards. 
  • Working effectively with the digital team, ensuring all brand communication is aligned with digital activity.
  • Work closely with the Operations (sales) team to ensure effective communication, giving feedback on campaign results and effectiveness of marketing plans.
  • Working with other team members to plan and organise events.


REQUIRED SKILLS, AND ABILITIES

The successful candidate will have the following experience:

  • Must have worked in a fast growing business - used to high pace, high action environment.
  • Able to overcome internal challenges and gain traction quickly.
  • Strong commercial skills. 
  • Must be excited to work in a target driven environment.
  • Experience in writing marketing and brand plans and strategies.
  • Have a good understanding of digital marketing.
  • Exceptionally empathetic and a passion for customer service.
  • Performance driven, able to manage at pace, self-motivated and able to prioritise.
  • Excellent communication: diplomatic and tactful.
  • Organised and able to multi-tasks and priorities.
  • Excellent people management skills.


Apply by completing the application form below. 

Company

Alexander James is a growing, independent, recruitment agency based in South West London, specialising in the PR, Marketing and Communications sectors.

We offer the expertise, experience and professionalism expected from a large agency. However, a dash of extra dedication, enthusiasm and an underlying passion in all we do, means we stand out from the recruitment crowd.

From the moment a client approaches us, we ensure they receive a first-class service tailored to meet their needs, with clarity, continuity and communication being a key part of the process.

A genuine belief in what we do and a love of people, combined with the ability to respond to briefs and deliver time and again, means clients and candidates continue to use, and recommend, us.

We know recruitment isn’t rocket science, but we believe there’s an art to placing the right people in the right jobs, and we think we have got that down to a tee.

Company info
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