ITN, Head of Press

Recruiter
ITN
Location
London
Salary
Depends on experience
Posted
28 Feb 2019
Closes
28 Mar 2019
Ref
2019-1535
Industry
PR
Job Type
Permanent
Hours
Full Time

Job Summary

  • Communicate a positive image for ITN and its commercial divisions
  • Implement day-to-day corporate communications, building awareness of ITN strategy and enhancing reputation
  • Execute specific projects to further ITN’s standing among business influencers, the media and Westminste
  • Develop and implement ITN Productions comms strategy enhancing reputation and publicising key business developments


Responsibilities

  • Work closely with divisional heads in TV Production, Advertising, Sport and Digital Content Services within ITN Productions to deliver bespoke PR plans for each business that showcase the breadth of our offering and joined-up approach as well as raising the profile of key executives
  • Ensure the promotion of ITN Productions output through proactive publicity campaigns and/or facilitating press office teams from broadcasters, clients, stakeholders and partners
  • Deliver wider strategic ITN corporate communications, proactively promoting new developments and initiatives
  • Provide key reputational support for 5 News for major stories and profile raising for the editor
  • Compile collateral and messaging to help develop the ITN story, increasing awareness of our range of partnerships, new revenue streams and distinctive place in the market
  • Generate and pitch publicity ideas/draft and distribute press releases to national, trade and online media related to output, talent, key deals
  • Secure opportunities to promote key management as industry commentators and thought-leaders, including CEO
  • Assist the Director of Corporate Communications and other stakeholders in lobbying and policy-drafting activity
  • Develop relationships with media editors, correspondents and bloggers as well as industry experts relevant to ITN’s commercial activity through a planned calendar of meetings/events, including regular off-the-record briefings
  • Respond quickly and efficiently to reactive press enquiries, encompassing crisis management
  • Monitor company-wide PR activity and profile on social media, coordinating campaigns and encouraging smarter ways of working
  • Provide input into internal communications activity, spanning commercial and news divisions
  • Ensure senior management is kept informed of industry developments
  • Arrange regular round-table corporate events and host site visits to raise ITN’s profile with influencers
  • Undertake and manage special projects, such as newsmaker lunches/breakfasts and ITN-branded events such as panels and debates
  • Contribute and help source relevant content for the ITN intranet, newsletter and other internal communications channels
  • Devise and pursue CSR activities
  • Co-ordinate and submit award entries for ITN and its commercial divisions


This Job Description identifies the main requirements of the role. It is not an exhaustive list of duties but is intended to reflect the nature, range, and context of the work, which will change over time.

Qualifications

  • Initiative and imagination to identify newsworthy commercial and corporate stories from across ITN to secure press coverage
  • Ability to act autonomously in dealing with press enquiries
  • Ability to prioritise workload to maximum effect
  • Interpersonal skill to liaise effectively with various stakeholders across ITN and its clients
  • Judgement of potential press opportunities and pitfalls, and experience of crisis communications
  • Experience of promoting television programming and content and/or advertising and sports business
  • An interest in television news and current affairs
  • Ability to think strategically about the profile of ITN, Channel 5 News and the commercial divisions within ITN Productions •
  • Show a good understanding of the traditional and emerging media landscape and an ability to target publicity appropriately
  • Excellent editorial and writing skills necessary to compile press releases, opinion pieces and other press and marketing material
  • Authority to advise executives and talent on press interviews and print pieces to ensure they fit with the agreed strategy and messaging
  • Knowledge of broadcast news, wider TV and digital production, competitors, and key industry issues
  • Understanding of ITN and its component brands
  • Ability to work under pressure and to tight deadlines
  • The willingness and flexibility to work some antisocial hours as workload and priorities dictate
  • Understanding of ITN compliance rules, the law as it applies to journalism, and of Ofcom’s regulatory powers and requirements
  • An understanding of the Westminster process and knowledge of legislative developments relevant to television news, such as media plurality


Click 'Apply' now.

Equal Opportunities Policy

Our people are at the heart of everything we do at ITN. It’s vital that our workforce reflects the diversity of both our audience and the wider society in the UK, so we’re proud to be an equal opportunities employer and we actively seek candidates from diverse backgrounds and communities.

We also recognise the importance of a good work life balance, so we do everything we can to accommodate flexible working, including part-time and job shares for all our roles. Please just let us know in your application or at any stage throughout the process if this is something you want to explore.

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